Thursday, 5 December 2013

Small Business Saturday - Go The Extra Mile

This Saturday (7th December) marks the first Small Business Saturday to be held in the UK. This same initiative has been successfully running in America for a while now and has done great things for the economy. 

The idea behind Small Business Saturday UK is to get as many people to buy from the small, independent retailers in their local town/ city. This increase in sales will give a great boost to the shop owners and allow them to stay open longer if they are struggling, but most importantly will help keep people in employment and the economy strong.

Yesterday, I was on Mark Sephtons radio show, and we spoke about small business saturday and why we should all help, As Total Socials has been chosen as one of the 100 businesses supporting the initiative on the 100 days leading up to this Saturday I feel it is important to let people know what they can do to help.

So, as we already know its great if you can shop local for the day, try and maybe buy some christmas presents from local retailers, visit the local farm shop for your weekly vegetables or treat yourself to a service from a local provider.

What I want to urge people to do, even if they maybe do not go to the shops and spend money I would like to tell them to get involved. 

The best way to do this is the following -

1. Use the hashtag #SmallBizSatUk and promote your local shops on your social media feeds. This can be done by posting a photo on Instagram of something you've purchased, a Facebook status or a tweet. 

2. If you do go and purchase anything locally, then tell people - this can be on social media or of it. 

3. Try and remember that Small Business Saturday isn't just about supporting small businesses on one day, this is an ongoing push for the small businesses of the UK. 

Overall, just want to ensure that people continue with the great work, but remember - on Saturday go the extra mile and do that bit more to support your local small businesses.

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